The media has been vocal about the gender pay gap issue in the United States. For instance, every year 'Equal Pay Day' is observed.
"Equal Pay Day is the symbolic day when women's earnings "catch up" to men’s earnings from the previous year. It’s also a powerful occasion to raise awareness about and organize action around the gender pay gap in your community."
-AAUW
In addition, commercials and television shows have brought attention to the issue -- which is great, because it gets people talking and brings awareness to the issue at hand.
Secret uses a deodorant commercial to tell a quick story about a woman working up the confidence to ask her boss for a raise.
The Jimmy Kimmel Show takes to the streets of Hollywood to interview children on their thoughts about the pay gap to bring some humor to the issue.